The power of winning company awards is something incredible feeling of accomplishment for the business. Winning business awards and quality marks from credible organizations can prove quite beneficial in solidifying your organization's reputation in a long run. Getting awards marks the brand as a trustworthy brand that delivers qualitative products/ services.
Indeed, award-winning companies are consistently viewed as honest and trustworthy businesses, even if the consumers are not aware of it. Their hold in the market is stronger and that can fetch more business than the regular businesses or players in the market.
What are the advantages of your business achievements?
“To win in the marketplace you must first win in the workplace." --Doug Conant, Fmr. President and CEO of the Campbell Soup Company
As Doug Conant has rightly said, creating a powerful employer brand is the most pivotal initiative for any growing workplace. Company awards hold more credibility in the eyes of the employees as well. Research says that 71% of employees search for a new job quite often. Employees often feel underappreciated and stressed at work. Lack of appreciation reduces the urge to work hard, decreases productivity, and generates the feeling of negativity and low morale. This in turn affects the top line and bottom line of a business.
With the covid situation rising in the last 2 years, people are now flexible to change jobs and seek new opportunities. We get to see that the top people especially with the demanding skills in the field of technology, healthcare, sales, and hospitality are more likely to be swamped with calls and emails from top headhunters. In such cases, employees who feel they were happy with their current job, get overwhelmed and flattered by the recruiter's rosy offers and pitches.
"Always treat your employees exactly as you want them to treat your best customers." --Stephen R. Covey
With accolades, companies can see a spike in their financial performance. Yes, that's right! Companies that are recognized perform two to three times better than the regular companies in the market.
A brand can excel in talent magnetism. The award-winning status of a company tends to attract highly skilled and talented.
With the business environment so competitive today, any form of marketing or promotion that a brand gets should be taken with two hands. While receiving the award, a brand must know what kind of marketing opportunities the business award giver organization is offering. Whether it is through a blog post hoarding email banners or social media, these can be a great way to showcase and leverage the brand in the marketplace. An image with your hard-working team will look fantastic when put on your company website or social media profile.
Being listed as an awardee can increase your brand value to the core and attract a new set of customers thus opening new opportunities to explore.
Different kinds of awards
There are ample variety of awards to choose whether it's local, national, or international Awards come in different forms like trophies, plaques, medals, and much more. These company awards come with tangible benefits such as training, workshops, or membership in some association.
Going back to the history of corporate awards, one of the pivotal annual quality awards started in 1950 by the Japanese Union of Scientists and Engineers (JUSE) was the Deming Prize. Since then, many other qualities award programs came into existence.
Olympia is specialized and can design and manufacture custom designed awards of any type for any industry. Some common recognition awards include
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